SEO

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Search Engine Optimization

SEO is a process of strategies, techniques, and campaigns used to grow organic visitors to a website by obtaining a high-ranking placement in the search results page of any search engine – like Google, Bing, Yahoo, and others. We, Interactive pixels- SEO company, have the team of SEO experts who can help your business to grow online and get a J-curve in your business performance.
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The SEO ensures that the search engine can access crawl & read a website and it also improves the probabilities that the website will be found by potential & prospective clients.

While all this can be accomplished as separate requirements, it is extremely important for you to realize the fact that a combined strategy will always get you better results.

Websites not only need to look wonderful, but it also needs to perform. To start, we, Interactive pixels – SEO service provider go through your content strategy, information architecture, user-pathways and how to create awareness about your website among your audience.

01

Cost-Effective

SEO outcomes are a small budget because it aims users who are aggressively viewing particular products or services online. When you appear on top in the search result listing page, then you don’t have to pay for a click by a visitor or assign an advertising budget. The inbound nature of SEO helps companies market & advertise themselves in a very cost-effective way. Your website can get more traffic with small efforts and nominal initial budgets. In compare to paid ads (PPC), there is no drop in traffic once visitors stop clicking. You can also save the costs that are involved by displaying numerous ads on various websites.

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02

Increase in Traffic

By appearing in the top position on any search engines which get frequent clicks and impressions can considerably grow the incoming traffic to your website. You can increase your business skills with analytics, reporting skills and by observing more and more visitors visit your site frequently. The main focus of SEO is on creating taglines that are more relevant & informative which appears on top of the Search Engine Result Page(s). This helps in increasing the CTR (Click-through rate) and support relevant web traffic.

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03

Improved Brand Reliability

Search Engine Optimization (SEO) is one of the important strategies that bring your website listing to the top of the Search Engine Result Pages or SERPs. SEO has a sturdy effect on digital marketing and visitor belief the higher listing in Google or any search engine as a website of a dependable company. This way you can make your website a big brand and stay ahead of your competitors.

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04

More Returns on Investment (ROI)

Search Engine Optimization (SEO) can get you results that are quantifiable and can be tracked. A reliable Digital Media Marketing agency can track the increase in rank, conversions, and traffic which provides them the capability to systematically evaluate the information. When 1000 visitors come to your website through SEO, there is a 5% chance of conversion & sale. This means a better ROI compared to paid ads or PPC, which have only a 2.5% chance of a conversion. This makes a visitor from Google more valuable than one from a paid ad.

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05

Your Competitors Are Using SEO

If you don’t craft your taglines and Meta descriptions cleverly, your competitors will get again over you in terms of creativity, thus drawing more traffic. SEO is gaining more and more acceptance with time and there is increasing awareness of its reputation. If your competitors take benefit of it before you, they can steal your visitors which will harm your business and sale. Thus, an experienced digital marketing agency and SEO company can help your website rank and appear on top of Google.

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06

It Gives Opportunity to Expand Your Business

Search Engine Optimization (SEO) gets your website brings several visitors and can help you grow and discover diverse prospects. By increasing your business reliability, you can also enhance your conversations, sales and brand awareness which in turn can grow your rank on SERPs. You can control budgets and make your website friendlier to users.

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07

You will stand out from others

With billions of websites out there, it is very difficult to make your appearance. An effective SEO marketing strategy is all about promoting and telling people that makes you different from others. Reports show that almost 80% of the initial visits on any website originate from search engine referrals. This shows that SEO is not just a luxury, but has now become an essential factor due to the increase in competition. So, if you are marketing a common product or service, SEO can give your industry the boost it desires.

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08

65% of Clicks Go to the First Result

Since 65% of clicks are on the Top 20 result on any Search Engine Result Page or SERPs, only 35% is left for the other links. The 1st link on Google SERPs gets 37.4% of all clicks, the 2nd link gets 13.5%, the 3rd takes 10.5% and from there the figure drops down fast. If you achieve a top position on Google, you can be assured of thousands of visitors coming to your site. But, If your website doesn’t appear on the top pages, then there is a strong chance that you will lose prominence and views of millions of potential customers.

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09

Access to Data

Search Engine Optimization or SEO gives you access to infinite data of visitors where you can find out new ideas for increasing the sale of your products/services. With Search Analytics in Google, you can easily view the performance and relevance of the keywords you have selected. You can also access important data on SEO display impressions, clicks and click-through rates (CTR) at both the page of your website and query level. You can use this data to figure out a high search volume keyword that has comparatively less competition. Thus, SEO helps in retrieving valuable visitor information that would not have been possible otherwise.

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10

Permanent Results

The effects of Search Engine Optimization or SEO are permanent in compared to regularly paid advertisements because they don’t stop even if you discontinue the service from your agency. But, some regular efforts are required to be made to maintain the ranking of your website, Search Engine Optimization or SEO is still one of the most cost-effective & efficient ways of marketing your website/business/brand online. The Rate of conversation can be increased drastically and with proper SEO, you can rank higher on SERPs without spending too much money. Once you reach the top position, there is less risk of losing that position if you continue with the services of professional SEO consultants or an in-house team.

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Overall, some of the most important benefits of Search Engine Optimization or SEO are an increase in sales & conversions, profitability and success by collaborating with the best SEO company.
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